Name: Anonymous 2013-07-08 22:54
Have you ever given it a thought why some marketers have a bad name? There are a lot of instances when people would say, “Ah, forget him, he is just pushing his wares.” There are situations where people blankly ignore marketers. It makes you feel ostracized, doesn’t it? After all, all you are doing is earning a living.
But the reason why people have this impression about marketers is not completely unjustified either. Marketers are too pushy. But when it comes to the real goods, when they have got their subscribers or customers or whatever it is they are after, they forget all of that. They are not least concerned about the quality of the product they give to their people. And the word gets around. It doesn’t take time for a bad comment to go round the world. The marketer ends up with a bad name, adding to the general vibe that people have about marketers.
Now consider a good product. Think about any good product you ever purchased, online or offline. Do you think about it the same way? If you are really pleased with that product, you will actually want to know more about that company. You will be eager to know what they will bring out next. You will not brush that aside.
The crux is this - If your product is great, people won’t think you are nauseating! They will actually want to speak with you, learn about your products and your business and even become your customers over and over again.
There is a particular mindset when it comes to business marketing, online or offline. And that is, you have to think about the value of the product you give to your people first. First think whether the product you are giving is really good or not. Think about the money aspect afterward. If your product is indeed good, no one can stop the money from coming in.
The best way to do this is to think whether you would want to buy your own product. Would you buy it for the money stated and still think it’s a good buy? This is a good judging factor to decide the merit of your product. If you think it is a good buy for the money, your customer thinks so and they will not mind buying more from your oeuvre.
Your mindset is most important. Endeavor to give quality. If it takes you additional investment to build a better product, invest it. It will all come back to you. If you skimp on these essential things, your product will be half-baked and you will lose whatever trust you have gained in your buyer market.
You don’t want that. No one wants that.
But the reason why people have this impression about marketers is not completely unjustified either. Marketers are too pushy. But when it comes to the real goods, when they have got their subscribers or customers or whatever it is they are after, they forget all of that. They are not least concerned about the quality of the product they give to their people. And the word gets around. It doesn’t take time for a bad comment to go round the world. The marketer ends up with a bad name, adding to the general vibe that people have about marketers.
Now consider a good product. Think about any good product you ever purchased, online or offline. Do you think about it the same way? If you are really pleased with that product, you will actually want to know more about that company. You will be eager to know what they will bring out next. You will not brush that aside.
The crux is this - If your product is great, people won’t think you are nauseating! They will actually want to speak with you, learn about your products and your business and even become your customers over and over again.
There is a particular mindset when it comes to business marketing, online or offline. And that is, you have to think about the value of the product you give to your people first. First think whether the product you are giving is really good or not. Think about the money aspect afterward. If your product is indeed good, no one can stop the money from coming in.
The best way to do this is to think whether you would want to buy your own product. Would you buy it for the money stated and still think it’s a good buy? This is a good judging factor to decide the merit of your product. If you think it is a good buy for the money, your customer thinks so and they will not mind buying more from your oeuvre.
Your mindset is most important. Endeavor to give quality. If it takes you additional investment to build a better product, invest it. It will all come back to you. If you skimp on these essential things, your product will be half-baked and you will lose whatever trust you have gained in your buyer market.
You don’t want that. No one wants that.