The psychology of reading long books

Anybody have any books/websites that touch on the reason why some people can't seem to read or have the attention span to read long books? Book-phobia.

I notice a lot of people don't read, I want to know why. Anyone have any information?

>>7
>People who avoid books like the plague probably just grew up in a household in which reading was not an activity shared by the family.
My Mother, Father and I read books a lot. My brother doesn't and he avoids them like the plauge. His reasoning is "I can't read that well because he has Dyslexia. Which I guess is a semi-valid excuse. It just angers me that he wont even try to read. I don't know why it angers me; It just does.