Name: Anonymous 2005-09-10 20:32
I find the lack of anime merchandising in this country disturbing. In Japan, you have anime stickers, toys, cards, models, rice sprinkles, choco-balls, plastic writing tablets, keychains, watches, shirts...
It was like the 80's. Just like the 80's. It still is. Japan has mastered marketing, and anime companies in the US will suffer by not having their name plastered on everything for kids to see, while regular cartoons take advantage of merchandising instead. We have SpongeBob and cereal.
It was like the 80's. Just like the 80's. It still is. Japan has mastered marketing, and anime companies in the US will suffer by not having their name plastered on everything for kids to see, while regular cartoons take advantage of merchandising instead. We have SpongeBob and cereal.